About the Author

Porter Stowell is CEO of W3.io, the company building Web3’s first programmable intelligence layer. He’s held senior roles at IBM Blockchain, Coinbase, and Filecoin, where he honed his expertise across Web3 infrastructure and ecosystems.

The views expressed here are his own and do not necessarily represent those of Decrypt.

With the GENIUS Act now law, stablecoins are no longer a regulatory gray area. Cue the flood of Google searches: Users, builders, opportunists, and business leaders are trying to get read in, all wondering what it means now that stablecoins are “safe” to use in the U.S. financial system.

But the search spike isn’t just about euphoria. Much of it is about orientation.

And, from their perspective, what those searchers are likely to find once the headlines fade isn’t clarity. It’s the same adoption bottleneck we’ve been facing for years: most Web3 tooling still isn’t usable, useful, or even intelligible to masses of the people it claims to empower.

Regulation might open the door, but usability decides who walks through

The GENIUS Act is a milestone. With bipartisan backing (68–30 in the Senate, 308–122 in the House), it was signed into law in mid-July with unusual speed for digital asset legislation.

The act establishes a clear legal framework for stablecoins: mandatory dollar or dollar-equivalent reserves, registered issuers, AML compliance.

In many ways, this moment resembles the early commercial internet post-Netscape: the technology was no longer in question, but the user experience left much to be desired. Today, the blockchain space is similarly poised—technically mature, legally greenlit, and still nearly unusable for the average business or individual.

That’s not a stablecoin problem. It’s a Web3 problem.

A new type of user is coming and they’re not here for the memes

Unlike the speculative waves of 2017 or 2021, this next cohort of users isn’t coming for trading gains. They’re coming to get things done: move money faster, automate agreements, reduce friction in global workflows. They’re here because regulated stablecoins are programmable money—and that opens new doors in finance, logistics, creator monetization, and more.

But that promise crashes quickly into a fragmented, jargon-heavy, DIY ecosystem. Try to initiate an on-chain escrow agreement, automate a payment based on a verified outcome, or even run payroll using stablecoins and you’ll encounter a wall of complexity. For builders, that means integrations. For users, that means abandonment.

The real unlock isn’t regulatory—it’s functional

The blockchain industry has long equated smart contracts with programmability. But anyone who’s tried to update or adapt a deployed contract knows how brittle they really are. These systems don’t evolve—they execute. And that rigidity is a major reason why so many use cases remain theoretical.

What’s missing is a layer of programmable intelligence: systems that don’t just record and verify state, but can also reason about it, adapt to changing conditions, and act accordingly. Imagine automated workflows that respond to real-world data, business logic that’s modular and reusable, and infrastructure that hides the complexity without compromising transparency.

This isn’t a fringe idea. It’s fast becoming a shared thesis among serious builders and investors across the space: if programmable money is the input, then programmable infrastructure is the missing output. That’s the connective tissue needed to bridge policy wins like the GENIUS Act with actual user adoption.

Programmable money deserves programmable infrastructure

The next phase of Web3 isn’t about decentralization for its own sake. It’s about building systems that actually outperform traditional alternatives: faster settlements, lower costs, higher reliability, greater transparency.

That’s what businesses want. That’s what creators want. And now that regulation has removed or at least greatly reduced the perception of legal risk, that’s what users will demand.

If they don’t find it—if the experience remains fractured, technical, and low-value—they won’t stay. And no amount of token incentives or governance forums will convince them otherwise. Enterprise buys solutions that solve enterprise problems better, faster, or cheaper.

When compliance isn’t the hard part anymore

This stablecoin moment is way beyond a policy story. It’s a gigantic opportunity story. We’ve cleared the first hurdle of regulatory uncertainty. Now the real work begins: making Web3 usable, scalable, and relevant.

Adoption won’t happen because a senator signed a bill. It’ll happen when a business chooses to automate a workflow, when a creator sets up a recurring payment stream, when a CFO settles cross-border invoices on-chain without hiring a Solidity developer.

The next wave is breaking. Let’s not waste it.

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